RESUMÉ

CREATIVE DIRECTOR

March 2022 — Present

• Serve as senior creative leader partnering with executive stakeholders to translate business strategy into cohesive, enterprise‑level brand and creative vision overall tradeshow and media manufacturing.
• Champion and operationalize the One Informa global branding initiative, aligning multiple business units under a unified brand system while preserving individual market strategies.
• Established and lead the E/E Creative Group, a cross‑business creative leadership forum driving consistency, shared standards, and innovation across distributed teams.
• Build scalable creative operations by improving intake, workflows, and SLAs, reducing rework, accelerating timelines, and increasing stakeholder satisfaction.
• Advise senior leadership on brand governance, visual identity systems, and long‑term creative roadmap.
• Lead and mentor creative managers and senior creatives, fostering a culture of accountability, growth, and experimentation.
• Integrated AI tools and emerging technologies into creative workflows to improve speed, quality, and strategic capacity.
• Strengthened executive trust through clear communication, proactive leadership touchpoints, and data‑informed decision making.

SR. MARKETING MANAGER

February 2021 — February 2022

• Establishment of an engineering central marketing creative team to enhance internal capabilities, including animation, video production, tradeshow graphics, and social media asset creation.
• Implementation of Wrike as the engineering team’s project management system to improve accountability, track project progress, provide actionable data, and identify opportunities for process optimization.
• Development of a Service Level Agreement (SLA) document and corresponding creative brief to ensure stakeholders adhere to approved workflows with the goal of improving customer service and reducing asset creation timelines.
• Enhancement of creative output by increasing the use of kinetic and video production tools (Premiere, Animate, After Effects), animated social posts (GIFs and HTML), digital event outreach (responsive email templates via Eloqua), and interactive promotional content.

CREATIVE DIRECTOR AND DESIGNER

2020 — 2023

• Expertise in creative direction and design, offering a proven track record in brand strategy and voice, interactive experiences, data visualizations, infographics, advertising, branding systems, logos, email campaigns, presentations, newsletters, thought leadership, social media, UX, and case studies. Skilled in crafting impactful, cohesive, and innovative solutions that drive engagement and elevate brand presence.

TEAM/BRAND MANAGER AND CREATIVE LEAD

2011 — 2020

Guidehouse is a provider of consulting services to the public and commercial markets with capabilities in management, technology, and risk consulting.

• Led enterprise brand and creative strategy in close partnership with the CMO and senior marketing leadership.
• Directed company‑wide rebranding initiatives, ensuring global compliance across all internal and external touchpoints.
• Built, managed, and mentored an internal design team while overseeing external agencies and vendors.
• Oversaw creative budgets and delivered a 15% cost reduction through smarter resourcing and technology adoption.
• Reported regularly to executive leadership on creative performance, brand health, and strategic initiatives.
• Established templates, standards, and review processes that improved efficiency, quality, and brand consistency.

GRAPHIC AND MULTIMEDIA SR. DESIGN COORDINATOR

2003 — 2011

• Designed marketing material and templates for Navigant brand promotion.
• Created HTML email designs and animated assets for internal and external use.
• Acted as a mentor to junior designers.
• Executed brand-compliant marketing across various media platforms while staying within budgets and deadlines.
• Promoted to team lead for exceeding goals and enhancing internal design capabilities, resulting in improved customer service

PRODUCTION TEAM MANAGER & DESIGNER

1998 — 2003

Physician Education, Inc. (PhysicianEd) was a producer of online education interfaces where physicians could gain required CME (Continuing Medical Education) credits.

• Established and led in-house print design department for medical online educational program company, streamlining marketing material and package design processes.
• Led recruitment, training, and scheduling of internal (6 designers) and contract design teams, ensuring alignment with company objectives and timely project delivery. Spearheaded product design efforts, including audio and video asset editing, and pioneered the development of the company's HTML/XML/Flash user interface.

DESIGN

Animation ❖ Creative Direction ❖ Audio/Video Production ❖ Corporate Branding ❖ E-mail ❖ Presentation ❖ Print ❖ Social Media ❖ Team Leadership ❖ User Experience (UX) ❖ Web Development

SOFTWARE

ADOBE CREATIVE SUITE

Animate ❖ Audition ❖ Dreamweaver ❖ Express ❖ Firefly ❖ Illustrator ❖ InDesign ❖ Photoshop ❖ Premier

MICROSOFT OFFICE

Excel ❖ PowerPoint ❖ Visio ❖ Word

OTHER

Canva ❖ Creatopy ❖ Figma

ELECTRONIC MARKETING

Ceros ❖ Eloqua ❖  Sitecore ❖ Wordpress ❖ Workfront ❖ Wrike

PROGRAMMING

ActionScript ❖ CSS ❖ HTML

BFA GRAPHIC DESIGN

Maine College of Art ❖ Portland, Maine

USER EXPERIENCE DESIGN CERTIFICATION

General Assembly ❖ Boston, Massachusetts

PROFESSIONAL ASSOCIATIONS

American Institute of Graphic Artist (AIGA), Boston Chapter